{"product_id":"air-france-guy-georget-in-flight-menu-art-1959","title":"Air France, Guy Georget In-Flight Menu Art 1959","description":"\u003cp\u003eThis stylish menu cover for service aboard Air France in 1959 is by the highly regarded French artist and graphic designer Guy Georget (1911-1992).\u003c\/p\u003e\n\u003cp\u003eHis influences were said to have been Pablo Picasso and Georges Braque. They revolutionized early 20th century art by co-founding the Cubism movement between 1907 and 1914.\u003c\/p\u003e\n\u003cp\u003eBreaking from traditional artistic perspective, Cubism portrayed subjects or objects in geometric forms and muted colors, presenting them from multiple viewpoints to convey greater context and motion.\u003c\/p\u003e\n\u003cp\u003eBest known for his vibrant illustrations for Air France, Georget was commissioned by the airline when it introduced the Caravelle and Boeing 707 jets to their fleet. \"The two best jets on the world's biggest network\" was the new slogan. In the 1960s he was further commissioned to create travel posters for Air France destinations worldwide. These original travel posters remain highly collectable today.\u003c\/p\u003e\n\u003cp\u003eGeorget also designed railway posters to advertise ‘sleeping car service’, posters for the Philips Electric Co and won the contract to design a logo for the French Postal Service (‘La Poste’).\u003c\/p\u003e\n\u003cp\u003eNot much is known about this talented man, perhaps because he was seen primarily as an ‘ad man.’ However, he also painted in oil and watercolor.\u003c\/p\u003e\n\u003cp\u003eThis menu cover in the Cubist-inspired muted color palette shows the prices of the ‘tarif de bord.’\u003c\/p\u003e\n\u003cp\u003ePassengers could buy alcoholic drinks and cigarettes. And, since this was for a French airline, passengers could also buy Christian Dior silk stockings, Hermes scarves and scents from some of the great French perfume houses including Balmain and Rochas.\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003eGallery quality Giclée print on natural white, matte, 100% cotton rag, acid and lignin free archival paper using Epson Ultrachrome HD archival inks. Custom printed with border for matting and framing.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cb style=\"line-height: 1.2;\"\u003eEach order includes a print of the interior menu.\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb style=\"line-height: 1.2;\"\u003e\u003cb\u003eAll printed in USA.\u003c\/b\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Vintage Menu Art","offers":[{"title":"8.5x11\" Archival Print (Unframed) $25.00","offer_id":45581398769766,"sku":"8.5x11\"","price":25.0,"currency_code":"USD","in_stock":true},{"title":"11x14 Archival Print (Unframed) $30.00","offer_id":45581398802534,"sku":"11x14 U","price":30.0,"currency_code":"USD","in_stock":true},{"title":"13x19 Archival Print (Unframed) $40.00","offer_id":45581398835302,"sku":"13x19 U","price":40.0,"currency_code":"USD","in_stock":true},{"title":"16x20 Archival Print (Unframed) $55.00","offer_id":45581398868070,"sku":"16x20 U","price":55.0,"currency_code":"USD","in_stock":true},{"title":"20x24 Archival Print (Unframed) $85.00","offer_id":45581398900838,"sku":"20x24 U","price":85.0,"currency_code":"USD","in_stock":true},{"title":"24x36 Archival Print (Unframed) $135.00","offer_id":45581398933606,"sku":"24x36 U","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0131\/3352\/files\/air-france-guy-georget-in-flight-menu-art-1959-posters-prints-visual-artwork-766.webp?v=1777680860","url":"https:\/\/vintagemenuart.com\/products\/air-france-guy-georget-in-flight-menu-art-1959","provider":"Vintage Menu Art","version":"1.0","type":"link"}